Pricing Schemes
The company has crafted a very attractive package of twenty (20) percent downpayment without interest payable in two years, and the balance of 80 percent would be thru bank financing. The easy investment package appeals most to the OFW market (70% of GMEDI’s clients) and the working class. In seven years, the GMEDI grew in terms of value with 2,000 housing inventory units in inventory (up from only 3 units when it started) in 12 locations including Antipolo, Caloocan, Marikina, Novaliches, Paranaque, Pasay, Pasig, Quezon City, San Juan, Taguig and Taytay. GMEDI maintains a pool of accredited brokers backed up by promotional strategies of putting sales exhibits at the malls, billboards at strategic locations, saturation within the 4-km. radius of the project sites, leafleting, mobile ads and open house activities. “Grand Monaco housing projects have been selling like hot cakes”. Gross sales of P600 million this year (up from only P5 million in 2003) tripled 2009’s performance.





